GoMetro, South Africa’s Transport-as-a-Service platform that uses innovative technology to digitize transport operations has secured a $1 million seed extension to spur growth within the South African UK and American markets.
GoMetro will use this fund to accelerate growth, hire more talent into its commercial team and drive at expanding into international markets.
The funding boost came in from Kalon Venture Partners, Hlayisani Capital, Tritech Global, 4Decades Capital, and E Squared Investments.
Justin Coetzee established GoMetro in 2014 to help drivers and fleet managers cut operations costs .
GoMetro is a company that offers smart data analysis for transport companies and modes. GoMetro’s solutions consist of a real-time management system and a passenger information and communication mobile app that enables riders to track buses’ live locations and access information about routes. Its app helps commuters to book spaces in buses and get an estimated time of arrival and departure.
The GoMetro fleet works with logistics providers’ existing investment in telematics, provides accurate route planning and on-time alerts, and saves them money in back-office costs and contract performance, Kalon Venture Partners CEO, Clive Butkow, said.
By using GoMetro’s mobility management platform and digitising their entire fleet, “operators can save up to 30 per cent in operating costs by increasing overall vehicle utilisation, controlling excess mileage and managing back-office costs,” CEO of GoMetro, Justin Coetzee said.
“We have also seen our customers increase the certainty and accuracy of their delivery windows by 50 per cent,” he added.
GoMetro’s channel is currently being used only by the University of Cape Town (UCT) shuttle to improve their communication and feedback from commuters.